SEO: What is a canonical URL?

SEO : C’est quoi une URL canonique ?

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Canonical URLs can have a strong impact on your site’s performance and SEO. Therefore, understanding their role will help you develop your SEO strategy.

Canonical url and canonical tag

  • To prevent and avoid duplicate content, the canonical URL allows you to indicate to search engines the primacy of the addresses of your web pages.
  • The canonical tag is the HTML code to be integrated in the header of your page to define the address of your page as canonical.
<link rel="canonical" href="" />

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